MSNBC is struggling with ratings as former Biden press secretary Jen Psaki’s new 9 p.m. show saw a major drop after its debut,
falling from 1.2 million viewers to just over 1 million on night two, with key demographic viewership cut in half. Her numbers lagged behind Fox News, 13 CNN shows, and even cable reruns like Friends and Paw Patrol.
Meanwhile, MSNBC’s Deadline: White House host Nicolle Wallace faced backlash for remarks about a 13-year-old Trump-honored cancer patient and has also seen her ratings fall 35% since Trump’s election win. Wallace’s once-strong viewership has dropped significantly, especially among the advertiser-coveted 25-54 demographic.
