Bar’s Front Door Sign ‘Sparks Outrage’, Manager Claims It’s ‘Increased Business’

A Philadelphia Bar’s Patriotic Sign Sparks Debate Over Values and Identity

Originally making headlines in June 2018, this story centers around a visit by journalist Victor Fiorillo to the Old Philadelphia Bar, a longtime local watering hole. What first caught his attention wasn’t the beer list but a bold sign in the window: “If you’re not proud to be an American, do not bother to come in.” Despite the blunt message, Fiorillo went inside, purchased a drink, and witnessed an unexpected moment of unity.

A former firefighter in the bar made a loud declaration before playing music on the jukebox. He jokingly called himself Mexican, then selected Lee Greenwood’s patriotic anthem “God Bless the USA.” As the chorus rang out, everyone in the bar joined in singing. The moment underscored the bar’s deep embrace of patriotic values, aligning with the message on the window that had initially given Fiorillo pause.

The Old Philadelphia Bar has been part of the neighborhood for decades, but the controversial window decal is a more recent addition. The owners say it’s intended to let patrons know what kind of atmosphere to expect: traditional, flag-waving American pride. The bar clings to nostalgia, offering $1.50 domestic pints and $1 beers during televised sports, intentionally resisting modern trends.

In line with its “old-school” identity, the bar openly distances itself from Philadelphia’s growing hipster culture. A Google review praised it as “not overrun with hipster douchebags,” a sentiment that echoes the bar’s appeal to working-class regulars who view gentrification skeptically.

However, not everyone appreciated the message. A photo of the sign posted to a local Facebook group drew sharp criticism and sparked debate over inclusion, patriotism, and freedom of expression.

Regardless of opinion, the Old Philadelphia Bar remains a cultural flashpoint in a rapidly changing city.

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